Motivation a Tool for Manpower Development

what is motivation?

cause or encourage to do something.
Certain factors truly motivate ('motivators'), whereas others tended to lead to dissatisfaction ('hygiene factors').
Man has two sets of needs; one as an animal to avoid pain, and two as a human being to grow psychologically.

Human needs

Research proved that people will strive to achieve 'hygiene' needs because they are unhappy without them, but once satisfied the effect soon wears off.
Satisfaction is temporary.
Then as now, poorly managed organizations fail to understand that people are not 'motivated' by addressing 'hygiene' needs.
People are only truly motivated by enabling them to reach for and satisfy the factors that has been identified as real motivators, such as personal growth, development, etc., which represent a far deeper level of meaning and fulfilment.